Byredo 03.2018

Industry
  • Beauty & Fragrances
Expertises
  • 3D/CGI
Supports
  • Visual content
Credits
  • Plasticbionic

Goals

3D interpretation of the dark and bewitching universe of the midnight candy perfume in collaboration with Pasticbionic.

3D: Plasticbionic

Results

The visual tests the boundaries of the real and the imaginary, which merge with an intensely perfumed universe. Through this editorial poster used both in print and on social networks, the artistic direction plays on the sensual light which recalls the poetic wake of the perfume.

The artistic direction plays on the sensual light which recalls the poetic wake of the perfume.